Auto Care From A Male Perspective
Shops, and the industry as a whole, need to be more savvy about marketing and PR. Most shops have a heart of gold and perform miracles on their customers’ vehicles. The media needs to know about it.
Customer Satisfaction: You Can’t Win Them All
When you start your own business, your initial goal is to make every customer happy. But as the years go on, you realize some people aren’t going to be happy no matter how good of a job you do.
Viewpoint: Excuses and Tomorrows
There is an empty lot on West Market Street in Fairlawn, OH. From the street, you can see an old in-ground lift sticking up about a foot. From the ruins of the foundation, you can see two bays, an office and the tile floor for two bathrooms. Next to the foundation, you can see the