Popular Counter Stool, Expanded Rebates and More Featured in 2010 Tenneco Expert Plus Program
Designed to help automotive service businesses increase their share of the undercar service market, the 2010 Expert Plus program, now in its 12th year, includes more benefits than ever, thanks to extensive input from shop owners and managers across North America.
Tech Q&A: Shock and Strut FAQs
Hopefully, these answers to some frequently asked questions will help you communicate ride control basics to your customers.
Belle Tire to Host Free Car Care Clinics This Sunday
Belle Tire will host free Car Care Clinics Sunday, June 22 between 11 a.m. and 5 p.m. at Belle Tire headquarters in Allen Park, MI. The clinics are targeted toward women, although anyone is welcome to attend, and will provide a basic knowledge and understanding of a how a vehicle works and proper maintenance procedures ….
News Update: Pennzoil Offers Active Cleansing Motor Oil
Pennzoil has embarked upon a new brand strategy that makes strong claims about the oil’s ability to help keep a vehicle’s engine clean, and a clean engine’s connection to the driver. The bold new brand initiative is built around the theme of “Feel the Clean.” This new focus on Pennzoil’s active cleansing agents highlights the
Tenneco Celebrates a Decade of Customer Loyalty with 2008 Expert Plus Program
After a decade of powerful promotions, merchandising and training, the 2008 Expert Plus program from Tenneco continues to offer one of the most successful and progressive marketing programs to installers. During this anniversary year, Tenneco expects a record 18,000 members to participate in the expanded Expert Plus program.
Parts Plus Teams with NASCAR Angels TV Show to Help Motorists
Sanel Auto Parts, a Parts Plus Autostore owned by Automotive Supply Associates (ASA) in Concord, NH, recently teamed with the NASCAR Angels TV program to help provide safe, reliable transportation for deserving motorists, according to Mike Lambert, president of the Automotive Distribution Network.
News Update: ASE Board Announces Staff Changes
The Board of Directors of the National Institute for Automotive Service Excellence (ASE) announced several staff changes within the organization. The board has named current COO/CFO Tim Zilke to succeed Ron Weiner, ASE’s president and CEO for 25 years, effective Jan. 1, 2008. Zilke is a 15-year veteran of ASE. “This transition period will ensure
Tenneco Impacts Consumers Through Powerful Ad Program Built on Safety Message
Monroe is taking the 50,000-mile shock and strut service message to millions of consumers through its expanded consumer ad campaign that includes print advertising, radio spots, online and billboard ads. The campaign will launch this spring.
Tenneco Awards Flat-Screen TV as Grand Prize in ‘Expert Plus’ Promotion
Tenneco Inc. recently awarded a 40-inch, premium flat-screen TV to auto parts professional Bruce Thomsen, of Omaha, NE, as part of its Expert Plus program. Thomsen won the TV by participating in an online product training program offered through the Expert Plus program, the industry’s premier dealer loyalty program.
News Update: Denso…Continually Improving
A global supplier of automotive technology, systems and components, Denso truly embraces what it means to be global by bringing the Japanese culture to its North American plants and vice versa. As the second largest automotive supplier in the world, operating in 32 countries, Denso lives by the concept of the Japanese term for continuous