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Management: Florida Shop Owner Speaks Out When it Comes to Business

Some people make friends and make it look easy. Pam Oakes, owner of Pam’s Motor City Automotive in Fort Myers, FL, is one of those people. And more and more, she is making friends in high "political" places. Her natural people skills go directly to her bottom line, which will be the same in 2008 as it was in 2007. By any measure, being able to remain steady during such difficult economic times is a feat in itself ….

ACDelco Adds Advanced Technology Training, Expands Youth Outreach

ACDelco recognizes the importance of training both current and future technicians and shop owners so they can stay up to date with the rapid changes in the automotive aftermarket. To continue to meet or exceed these technicians’ and shop owners’ needs, ACDelco is enhancing its industry-leading training offerings. In addition, ACDelco has further expanded its outreach to future technicians by ….

Mitchell 1 Names Troy Thompson 2008 Automotive Technology Outstanding Student

Troy Thompson from Ramona, CA, received the Automotive Technology Outstanding Student Scholarship at the 2008 North American Council of Automotive Teachers (NACAT) Conference held recently at the Pennsylvania College of Technology in Williamsport, PA. Each year Mitchell 1 recognizes one U.S. high school senior for outstanding achievement in ….

Attention Parents – An Education May Be More Affordable than You Think

As your child embarks on his/her final year of high school, they should be taking the first steps towards a rewarding career and should consider a post-secondary education. The thought may be daunting as you can’t believe the day is finally here, but you need to spend some time thinking about how you can afford to pay for this level of education. Funding an education is expensive, but obtaining a post-secondary education is one of the most important things your child can ….

News Update: Pennzoil Offers Active Cleansing Motor Oil

Pennzoil has embarked upon a new brand strategy that makes strong claims about the oil’s ability to help keep a vehicle’s engine clean, and a clean engine’s connection to the driver. The bold new brand initiative is built around the theme of “Feel the Clean.” This new focus on Pennzoil’s active cleansing agents highlights the

Directions: Tech Briefs…

Do You Know These Technicians? Of the more than 850,000 automotive technicians working in the United States, 18 outstanding individuals have qualified for the AAIA World Class Technician Award, the Automotive Aftermarket Industry Association (AAIA) announced recently. Each of these professional technicians tested and obtained ASE certification in 22 specialty areas during the 2007 test

News Update

MAHLE Clevite Celebrates First NASCAR Win With New Decal At 2008 Daytona 500 When Ryan Newman took the checkered flag at the 2008 Daytona 500, it was also a milestone event for MAHLE Clevite, Inc. It marked the first time the company’s new MAHLE white decal entered Victory Lane in NASCAR competition. The company announced

Universal Technical Institute Teams Up with NASCAR Angels

Universal Technical Institute (UTI) has teamed up with NASCAR Angels, NASCAR’s nationally-syndicated reality television show that helps deserving people in need of a transportation fix, to promote the importance of car care and the value of automotive technicians. As a major sponsor of the TV show, UTI will be fully-integrated via in-show billboards and commercials, as well as branding, product placement and a scholarship promotion.

News Update

Ingenuity Welcome At Johnson Controls