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Management: Marketing Muffler Service Can Improve Bottom Line

Have muffler inspections become a low-priority undercar service in your shop? With the introduction of stainless-steel exhaust systems into the import market, it’s easy to forget that muffler and related exhaust parts sales are still a lucrative service that can enhance any profit and loss statement. Muffler replacements can be profitable at any skill or ….

Tech Tip: Controlling Cadillac CTS-V Rear Wheel Hop

Some 2004-2005 Cadillac CTS-V owners may comment on rear wheel hop or rear suspension bounce under full throttle acceleration. This condition is primarily confined to hard acceleration from a standstill with wide open throttle, though it may be possible to induce if the customer attempts a wide open throttle or "Power-Shift" from 1st to 2nd gear. In the rear of the CTS-V, a sub-frame is mounted to ….

Motorists Can Save on Spring Vehicle Maintenance Through Monroe Promotion

Monroe will bring back its popular Monroe spring promotion April 1, 2008, giving motorists an extra incentive to replace ride control components. Monroe recommends a safety check on safety-critical components, such as shocks and struts, at ….

Management: 10 Ideas for a Successful Car Care Event

April is National Car Care Month, so take this opportunity to plan an event to tie into this national program. By doing so, you will showcase your shop as an expert in automotive repair and service, plus you’ll ensure the safety and performance of your customers’ and prospective customers’ vehicles. It’s also an ideal way to ….

CCPN Repair Shop Owners Dialogue with Manufacturers

Building on the productive dialogue between aftermarket manufacturers and repair shop owner members of the Car Care Professionals Network (CCPN) at the recent Automotive Aftermarket Suppliers Association (AASA) Vision Conference, a repair shop/manufacturer forum will be hosted by CCPN at the Automotive Aftermarket Industry Association’s (AAIA) Spring Leadership Days, April 9-11, in ….

Tech Tip: Are You Unnecessarily Replacing Starters and Alternators?

How many starters and alternators are replaced unnecessarily every year because of misdiagnosis? Nobody knows for sure, but suppliers of both new and remanufactured rotating electrical parts tell us more than half of their warranty returns have "no fault found" when the parts are examined. Many of these returns are from DIYers who lack diagnostic know-how, but some are from professional technicians who apparently lack the ….

Equus Products, Inc. Reaches 400,000 Pieces Sold of its INNOVA 3100 CanOBD2 Diagnostic Tool

Automotive aftermarket manufacturer and distributor Equus Products, Inc. proudly announces that it will reach the 400,000th-piece sale of its INNOVA 3100 CanOBD2 Diagnostic Tool this quarter. This tool, which quickly took the industry by storm when it officially debuted in 2002, is believed to ….

Perspectives: 10 Ideas for a Successful Car Care Event

April is National Car Care Month, so take this opportunity to plan an event to tie into this national program. By doing so, you will showcase your shop as an expert in automotive repair and service, plus you’ll ensure the safety and performance of your customers’ and prospective customers’ vehicles. It’s also an ideal way

‘Be Car Care Aware’ Campaign Celebrates Fifth Anniversary

Celebrating its fifth anniversary, the popular consumer education program, "Be Car Care Aware," has become the leading third-party source of information on vehicle maintenance for motorists, the industry and the consumer media.

Federated Car Care Program Membership Up 40%

Federated Auto Parts Car Care Center membership grew by 40 percent in 2007, it was announced by Phil Moore, vice president of marketing for Federated Auto Parts. The Federated Car Care Program is one of the fastest growing, complete support programs for the nation’s best automotive service providers.