BRIDGESTONE SELECTED FOR TWO NEW OE FITMENTS

Bridgestone Selected For Two New OE Fitments

The fitments are for the 2021 Nissan Rogue and the 2021 Lamborghini Huracán STO super sports car.

Article courtesy TIRE REVIEW.

Bridgestone Americas has announced two new original equipment fitments.

The fitments are for the 2021 Nissan Rogue and the 2021 Lamborghini Huracán STO super sports car.

Bridgestone’s Alenza Sport A/S tire with “Enliten Technology” has been specified as original equipment on select models of the 2021 Nissan Rogue. The Nissan Rogue is the first vehicle in the U.S. and Canada to feature tires with Bridgestone’s Enliten Technology.

Bridgestone says Enliten Technology contributes to improved fuel efficiency by reducing tire weight and delivering low rolling resistance. Tires with Enliten Technology also require fewer raw materials to be produced, helping to deliver environmental benefits. In addition to its sustainable advantages, Enliten Technology is designed for enhanced vehicle handling, the company says.

Bridgestone is supplying the Alenza Sport A/S tire with Enliten Technology in sizes 235/65R17, 235/60R18 and 235/55R19 for the 2021 Nissan Rogue in North America.

In addition, Lamborghini has chosen Bridgestone as the tire supplier for the Lamborghini Huracán STO, a new super sports car set to be released in 2021.

Bridgestone has developed a tailor-made Potenza tire for the Huracán STO with the goal of maximizing the Huracán STO’s traction, handling, control and extreme overall performance.

Key to the tire’s success in maximizing the super sports car’s performance is the combination of pattern and cavity design, Bridgestone says. The Potenza tires apply an asymmetric tread design for enhanced steering response and cornering stability, and an internal crown structure that distributes footprint pressure evenly when cornering. The tire also features a newly-developed tread compound that enhances grip, Bridgestone says.

The Lamborghini Huracán STO will begin production in early 2021. As well as the road-focused, custom-developed Potenza fitment, Bridgestone will also be providing a track-oriented, road-homologated version of the tire that applies “race” technologies to maximize the vehicle’s track performance, especially in dry conditions.

You May Also Like

Sun Auto Tire & Service Expands Texas Store Count

The company has acquired Carrollton Complete Automotive, which offers a range of automotive services.

Sun Auto Tire & Service acquired Carrollton Complete Automotive as part of its expansion and growth of automotive and tire service across Texas.

“The addition of Carrollton Complete Automotive is another step in our commitment to be the leading automotive service and tire provider in the great state of Texas,” Sun Auto Tire & Service CEO Tony Puckett said. “Carrollton Complete Automotive is a fixture within the community, and we are honored to have their resolute team become part of the Sun Auto family.”

Philips Announces GoPure GP5212 Automotive Air Purifier

It uses a 3-layer filter to deliver cleaner, healthier, fresher air on the go, Lumileds said.

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

Standard Motor Products Announces 123 New Numbers

The release provides new coverage in 53 distinct product categories and 47 part numbers for 2023 and 2024 model-year vehicles.

BendPak Founder Don Henthorn Passes Away

Grew company from small machine shop to global leader in car lifts and garage equipment.

Other Posts

ASE Practice Tests Available Online

You can get a good idea of what to expect by adding the official ASE practice tests to their study plans.

AACF Celebrates 65 Years Serving the Aftermarket

AACF will be announcing more details about this commemorative fundraiser April 1st.

Auto Care Association Launches REPAIR Act Video

The goal is to emphasize the need for federal REPAIR Act legislation, according to the Auto Care Association.

Valvoline Celebrates Female Service Center Employees

Valvoline is launching a social media campaign led by its female experts who are sharing automotive preventive maintenance tips to promote accessible vehicle care for all.