Selling TPMS Diagnostics And Service
Properly diagnosing issues with a vehicle can take time. As the old adage goes, “time is money.” If shops aren’t charging for diagnostics, they are missing out on both time and money. Many shops want to give diagnostics away for free to sell a job, but diagnostics is something shops shouldn’t be afraid to charge a customer for performing.
Selling TPMS: Best Practices For Proper Service
The most important aspect of servicing tire pressure monitoring systems (TPMS) is looking through the eyes of the customer. Unlike some skeptical people on our side of the counter, most drivers like the benefits of tire pressure monitoring. Besides giving them peace of mind, TPMS has probably saved them money by increasing fuel mileage or allowing them to save a punctured tire.
Selling TPMS Service Starts With Education
As car dealerships continue their push for a greater slice of the aftermarket repair pie, the pressure grows for independent repair facilities to expand their offerings and expertise to attract clients. And while the evolution of technology in modern vehicles has presented a number of challenges to independent shops, TPMS service is one area of repair that shops can quickly capitalize on.
Selling Four TPMS Sensors
If a single sensor has reached the end of its lifespan, it is highly recommended to replace all sensors at the same time. Similar to headlights, once one sensor dies, the rest are likely to be close behind. This is an important point for your customers to understand. Taking care of the issue before there is a problem also provides a convenience to them.
3 Simple Steps To Selling More TPMS
It is safe to assume that by the time your customer gets to your shop with a TPMS light on, they are already frustrated and stressed – frustrated that there is a warning light on their dashboard that they don’t recognize and stressed that they don’t know what it will cost or how long it will take to fix it. From the very first step into your shop, your team has a lot of damage control to do. Here are three small things your team can implement today to ensure a positive TPMS service experience that will equate to more TPMS sales.
Mastering Wintery Roads: Selling Winter Tires And TPMS
Many consumers believe that all-season tires will be “good enough” to get them through harsh winter months, but the safest and best option for icy and snowy conditions is winter tires.
Stocking, Selling And Installing TPMS Sensor Service Kits
Every time a stem-mounted TPMS sensor is removed from a rim, it must be serviced – no ifs, ands or buts. This goes for sensors that are six months old to six years old. Always use a new kit. The typical kit includes a nut, valve core, grommets and valve cap. Each component has a specific function and lifespan that is not only determined by time, but what happens when it is installed.
Selling Safety: Helping Customers Understand TPMS
There’s an old television commercial that starts: "How do you spell relief?" Thinking about tire pressure monitoring systems (TPMS) instead of stomachs, a tire dealer might ask himself or herself: "How do I spell opportunity?" Try S-A-F-E-T-Y!
Selling Ride Control With Tires
Tire wear patterns are visual representations of how the vehicle is performing and how owners maintain their vehicle. Tread patterns reveal the condition of alignment angles, suspension components and ride control components. Learning how to read the tire and communicate your findings to your customers is the key to selling ride control.
VIDEO: TPMS Training Isn’t Just For Technicians
TPMS training shouldn’t be restricted to the technicians on your staff. Andrew Markel explains why front counter employees should also be educated in TPMS procedures. Sponsored by ATEQ.
