TRW Announces Range Extension For Its Premium Brake Pad Program

TRW Announces Range Extension For Its Premium Brake Pad Program

TRW Automotive Aftermarket has announced a range extension for its premium brake pad program in North America.

TRW

The company has added 17 new part numbers that will provide coverage for an additional 3 million late-model vehicles. This brings the total number of references in the program to more than 830 and covers more than 97 percent of the vehicles in operation in North America.

Applications cover a range of makes and models, including: 2014 Acura RLX, 2014 Mazda 6, 2014 Cadillac ATS, 2014 Ford Fusion and 2014 Lincoln MKZ.

“TRW is the global leader in the design, development and manufacture of OE safety systems, which we translate into a leading aftermarket range and service package,” said Mark Thorpe, TRW’s product and marketing group manager, TRW Aftermarket North America. “Our main objective is to support our customers with the highest quality product and to ensure the safety message reaches every level of the supply chain. By making sure that our range extensions are both timely and appropriate, and by listening to our customers to ensure that we get the right mix, the market can have complete confidence in TRW.

“We make it a priority to be first-to-market with new references in order to help our customers to grow their businesses. TRW has used its unrivalled engineering expertise as a leading OE brake systems manufacturer to ensure the brake pad program offers the most suitable friction formulation for each vehicle application to optimize safety and performance. Where appropriate, TRW includes installation hardware in the box, facilitating optimal installation and on-the-road performance,” Thorpe added.

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