Ray Evernham Speaks at Valvoline's Valvapalooza

Ray Evernham Speaks at Valvoline’s Valvapalooza

Ray Evernham, president and CEO of Evernham Motorsports, recently spoke at the Ashland/Valvoline New Product Development Laboratory in Lexington, KY, as part of Valvoline's "Valvapalooza 2006: FutureTech" event. The company has joined forces with Evernham to form Valvoline Evernham Racing.

by Michael V. Freeze
Managing Editor, Counterman

Ray Evernham, president and CEO of Evernham Motorsports, recently spoke at the Ashland/Valvoline New Product Development Laboratory in Lexington, KY, as part of Valvoline’s “Valvapalooza 2006: FutureTech” event. The company has joined forces with Evernham to form Valvoline Evernham Racing.

The press gathering showcased not only Valvoline’s relationship with Evernham, but the work and research that goes into its products such as motor oil, coolant and other lubricants.

Evernham has enjoyed ample success in NASCAR competition. With Jeff Gordon as his driver, Evernham’s team won 47 Winston Cup Series races and three Winston Cup championships. Currently, his race team includes an all-star list of drivers like Scott Riggs, who drives the No. 10 Valvoline/Stanley Tools Dodge Charger.

One of the traits that makes Evernham so successful is his attention to detail and quality, something he feels Valvoline possesses as well.

“[Valvoline] cares about its bottom line, but their bottom line is that they want their products to be good,” said Evernham. “They care about their product and their reputation. I needed a good technical partner to work hand in hand in the development of engines.”

Valvoline works very closely with its racing team, making sure the preparation for the next upcoming race is close to perfection. In this fast-paced environment, it’s definitely to a team’s advantage to sweat the small details. Evernham explained one instance at Bristol Motor Speedway where he glanced at a practice sheet, which proved to be an eye-opener for him.

“I [had] never seen the cars so close, so competitive,” recalled Evernham. “I saw that 21 cars were within a tenth of second apart from each other.”

It’s no wonder why NASCAR documents track times down to the thousandth of a second. It’s that type of detail that puts Evernham, along with Valvoline, on a quest to find the tiniest technical edge.

“Through the years, we have made a lot of great products together [and] that has enabled us to go to race tracks like Talladega and ‘pour horsepower out of a bottle,’” said Evernham. “In a place like Talladega, it’s very restrictive. They take away about half of your horsepower. If you can get back more horsepower using qualifying oil, you can pick up a tenth or two of a second and that is very important.”

Evernham also explained that Valvoline uses racing as its laboratory for the cars in the real world. Most of the work done for the upcoming race day, such as the road tests of running higher temperatures and taking in less air, is the same research applied to enhance various aspects of real-world motorist performance. He also mentioned one of the reasons he enjoys the relationship with Valvoline is that they both share the same passion for the technical side of vehicles and improving on that.

“Valvoline is always pushing to get a little bit better and they are not afraid to try things,” said Evernham. “The best part of it is that I can legitimately say to my Dodge dealers, manufacturers and fans that some of the things that are going on in NASCAR racing is making it to the production world and making it a better place, whether it be fuel efficiency, environmental things or basic driver safety. It’s good to do that in a job that you love and be able to make a difference.”

You May Also Like

FCS Introduces 42 New Numbers in May

Complete strut assemblies, shock absorbers, shock absorber assembly kits and suspension struts for popular VIO applications are included.

FCS Automotive announced the release of 42 new numbers in May, including:

8 Complete Strut Assemblies (936,389 vehicles in operation)

6 Shock Absorber Assembly Kits (2,696,801vehicles in operation)

16 Shock Absorbers (6,245,071 vehicles in operation)

12 Suspension Struts (2,135,974 vehicles in operation)

Philips Ultinon Drive 5000 LED Lightbar Line Expands

Lumileds has expanded the Philips Ultinon Drive 5000 series to include eight models.

DMA Adds New BrakeMaster Coverage

New coverage for Ford and Chevy includes popular pickup trucks and SUVs.

Akebono Expands Severe Duty Disc Brake Pad Kits

Akebono said it expanded its severe-duty ultra-premium disc brake pad line by 14 new part numbers.

GSP Releases New CV Axle Part Numbers

GSP said 14 new CV axle part numbers are in stock and ready to ship.

Other Posts

BCA Bearings Unveils 2024 Endless Summer Promotion

The Endless Summer promotion runs from May 1 through June 30, 2024.

PRT Launches 30 New Complete Strut Assemblies

The new items represent more than 10 million vehicles in new coverage, PRT said.

RNR Tire Express Hosts Mother’s Day Giveaway

The eighth-annual event promises $100,000 in prizes, as well as a brand new 2024 Buick Encore for one select nominee.

Brand Refresh for Tires Plus, Hibdon Tires Plus Begins

Logo updates include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.