Subaru: The ‘Complete Service’ Value Proposition
Begins With Determining How Customers Use Their Vehicles
A/C Update: Troubleshooting Smells
If your customer complains to you that his or her vehicles’ air conditioner blows out air that smells like the inside of old gym sneaker when the A/C is turned on, they are not alone. Literally. The cause – microbes that getting a free ride while growing on the A/C evaporator. Molds like damp, dark
Hot Tips From Hot Rod Builders
Sometimes the best opportunities are cleverly hidden in plain view. As one example, when Chris Lafferty of Lafferty Engine Creations was asked why he opted to expand beyond race engines into the hot rod and muscle car arenas, he snorted, “Just look outside.” His North Carolina facility sits squarely in the middle of both NASCAR
Tire Tech Update: Front to Rear Size Differences Require Special Knowledge
Some of the top tire dealers I’ve encountered are those who elect to understand virtually everything they can about a tire, its performance level, its construction features, its overall diameter and its OE assigned position. This includes corner-by-corner knowledge, as well as being front-to-rear axle savvy. When we drive past a tire dealership that has a BMW, a Lamborghini, a Corvette and a Ford Cobra parked on the lot, we take notice ….
Philips MotoVision Headlamp Bulb Helps Increase Motorcycle Safety
Philips Automotive Lighting North America has introduced the new Philips MotoVision high performance halogen headlamp bulb, a breakthrough in lighting safety for all types of two-wheeled motor vehicles. Designed to deliver special lighting performance for motorcycles, the ….
Motorists Can Save on Spring Vehicle Maintenance Through Monroe Promotion
Monroe will bring back its popular Monroe spring promotion April 1, 2008, giving motorists an extra incentive to replace ride control components. Monroe recommends a safety check on safety-critical components, such as shocks and struts, at ….
Rancho ‘Buy 3, Get the 4th Free’ Promotion Marks Early Start to Summer
Rancho will bring back the popular "Buy 3, Get the 4th Free" promotion this spring, giving outdoor enthusiasts and off-roaders a chance to save on several of the industry’s leading performance shock absorbers. Rancho offers rugged performance for work and play in any ….
Tech Tip: The Ups and Downs of Jacks
If we were to start assigning personalities to tools in the shop, jacks would definitely be the Rodney Dangerfield of the automotive world. These tools are asked to lift things that weigh 100 times their own weight, we complain because they are too heavy, we keep them stuffed in corners and under workbenches when not using them, they are too short, too tall, not short enough, not tall enough. We don’t use them for weeks or months at a time and then complain if they are a little slow to react, make any funny noises or leak any fluid. Sheesh! Talk about no respect!
Tenneco Celebrates a Decade of Customer Loyalty with 2008 Expert Plus Program
After a decade of powerful promotions, merchandising and training, the 2008 Expert Plus program from Tenneco continues to offer one of the most successful and progressive marketing programs to installers. During this anniversary year, Tenneco expects a record 18,000 members to participate in the expanded Expert Plus program.
Tech Feature: Twin-Tube Shocks and Struts
Twin-tube shocks and struts have been used as original equipment on most vehicles for many years. But in recent years, we’ve also seen more monotube shocks and struts being used as original equipment dampers on sports and performance vehicles. So what’s the difference and what are the advantages and disadvantages of each design?