Purolator Trilingual 2008 Catalog Offers Expanded Coverage for PureONE Oil and Air Filters
Purolator Filters NA LLC has published its trilingual 2008 catalog for Purolator PureONE premium oil and air filters (PUCT608). Detailed and easy to read, this up-to-date, 264-page catalog includes Purolator’s expanded coverage of ….
News Update: Pennzoil Offers Active Cleansing Motor Oil
Pennzoil has embarked upon a new brand strategy that makes strong claims about the oil’s ability to help keep a vehicle’s engine clean, and a clean engine’s connection to the driver. The bold new brand initiative is built around the theme of “Feel the Clean.” This new focus on Pennzoil’s active cleansing agents highlights the
Carley’s Corner: A Silver Lining in Every Cloud
The economic news lately has not been good. There has been a significant downturn in the economy this year, and the prospects for a turnaround anytime soon don’t seem very promising. To make matters worse, gasoline is over $3 a gallon, utility rates are up, food prices are up, virtually all costs of living are
News: Matco Tools Expo
A record number of Matco Tools distributors, 90,000 sq. ft. of expo space, 110 suppliers and 170 new products with more than 65 New & Exclusives — that was just the beginning of the 2007 Matco Tools Expo. The annual event was held Feb. 24-27 at the Rosen Shingle Creek Hotel in Orlando, FL. While
Management: Nothing Happens Until Something is Sold
What a difference a year makes. For starters, 2008 has brought with it a slumping economy, the threat of a possible U.S. recession, gas prices at $3 a gallon, Federal Reserve rate cuts and a spiraling mortgage industry, making it difficult not to think about one’s financial future, especially if you’re a ….
News Update
MAHLE Clevite Celebrates First NASCAR Win With New Decal At 2008 Daytona 500 When Ryan Newman took the checkered flag at the 2008 Daytona 500, it was also a milestone event for MAHLE Clevite, Inc. It marked the first time the company’s new MAHLE white decal entered Victory Lane in NASCAR competition. The company announced
Purolator to be Featured Sponsor at ESPN’s Bassmaster Classic
Continuing its commitment to supporting its customers with aggressive marketing programs, Purolator Filters NA LLC is once again serving as a major sponsor for ESPN’s wildly popular Bassmaster Classic fishing competition. Celebrating its 40th anniversary this year, the Classic is the nation’s premier competition for professional anglers, with separate competitions and programs for amateurs, women and youngsters.
Tech Feature: Twin-Tube Shocks and Struts
Twin-tube shocks and struts have been used as original equipment on most vehicles for many years. But in recent years, we’ve also seen more monotube shocks and struts being used as original equipment dampers on sports and performance vehicles. So what’s the difference and what are the advantages and disadvantages of each design?
Editor’s Notebook: Nothing Happens Until Something is Sold
Team Shop Marketing Efforts Pay Dividends What a difference a year makes. For starters, 2008 has brought with it a slumping economy, the threat of a possible U.S. recession, gas prices at $3 a gallon, Federal Reserve rate cuts and a spiraling mortgage industry, making it difficult not to think about one’s financial future, especially
Tech Tip: Ignition System Service in a Changing Market
Distributors started disappearing from engines back in the late 1980s and early 1990s as the automakers began to phase in distributorless ignition systems (DIS) followed by coil-on-plug (COP) ignition systems. Everybody said distributors and eventually spark plug wire sets were going away. Well, here it is more than 20 years later and auto parts stores still carry a hefty inventory of distributors, caps, rotors and spark plug wire sets. But in addition to these parts, store shelves are also stocked with DIS coil packs and COP coils.