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Young Auto Care Network Group To Host Networking Program During AAPEX

The Young Auto Care Network Group (YANG), a program of the Auto Care Association, is hosting the Young Professionals Program during the Automotive Aftermarket Products Expo (AAPEX), Wednesday, Nov. 5 at The Venetian Hotel in Las Vegas. Professionals in the auto care industry under the age of 40 are encouraged to attend to learn key

Several States Declare April As ‘Car Care Month’

Several governors across the country have declared April as Car Care Month in their respective states, urging their residents to be car care aware and perform the service necessary to ensure their vehicles are operating in a safe, efficient and clean manner.

Brutal Winter Can Mean Profitable Spring During National Car Care Month

I’m tired of hearing about winter, talking about winter and experiencing winter, and I bet you are, too. However, what has been the worst winter in a generation may in fact be a blessing in disguise for independent repair shops across the country. The harsh elements will leave many vehicles in need of service and National Car Care Month in April is the ideal time to capture your share of these service and repair opportunities. It is also a chance to improve relationships with customers and attract new ones, leading to more long-term business.

National Car Care Month Is On The Horizon

With severe weather striking most of the country this winter, it’s hard to believe that National Car Care Month in April is on the horizon. However, it’s not too early to think about ways to leverage the Car Care Council’s national consumer media campaign to help grow your business.

Goodyear Launches National Car Care Clinics

In conjunction with October as Fall Car Care Month, Goodyear Tire & Rubber Co. has announced it will host regularly scheduled car care clinics across its national network of more than 600 Goodyear Auto Service Center locations.

When A Car Is More Than Just A Car

How one group of Chicago-area aftermarket professionals is helping to keep struggling community residents on the road to stable employment.

April Is National Car Care Month: Spring Into Action

April is National Car Care Month and the Car Care Council reminds motorists to spring into action and follow 10 basic maintenance procedures to make sure their vehicles are running at peak performance for the summer driving season.

National Car Care Month – What’s In It For You?

There is no better time than National Car Care Month in April to reach out to consumers to take better care of their vehicles. We caught up with Rich White, executive director, Car Care Council, to ask him about the advantages of getting involved with National Car Care Month to build loyalty with current customers and attract new ones.

Editor’s Notebook: Fall Car Care is in the Air and Central to the Northwood International Auto Show

If you’ve ever been involved in or hosted a Be Car Care Aware event, you know the power it can have in educating customers about how much money they can save with proper vehicle maintenance. You also know the value-added benefits of heightening your shop’s image in the community, earning existing customers’ lasting loyalty and prompting new referrals along the way.

Link Your Website to the Digital Car Care Guide for National Car Care Month

In celebration of National Car Care Month in April, the Car Care Council suggests adding a link to the digital version of the Car Care Guide to your business website as an online reference for your customers. This simple step only takes seconds to do, and it’s another opportunity to improve your customer relationships and increase service and repair business, according to the Car Care Council.