Meguiar’s, a worldwide leader in car care, announces that the company will kick-off the Meguiar’s “Ultimate Sweepstakes” on March 17, giving entrants the once-in-a-lifetime opportunity to experience the ultimate car guy’s trip to the 2014 SEMA Show. This is an opportunity for a regular car fanatic to gain access into one of the world’s largest automotive aftermarket events that is never open to the public but is a mecca for any car enthusiast.

Created with car fans in mind, two grand prize winners will receive an all-inclusive trip for two to one of the most exciting cities in the country – Las Vegas! The prize includes tickets to the exclusive SEMA Show, a chance to meet with celebrities and Velocity talent, along with transportation, lodging and a spending allowance. Winners will also have a chance to be interviewed on Car Crazy TV by industry legend Barry Meguiar as he broadcasts live from the SEMA Show floor. “For years Meguiar’s fans have dreamed and wondered how they could sneak their way into the SEMA Show and we’re excited to finally offer four lucky fans this exclusive VIP experience,” said Dave Gunderson, Chief Operating Officer of Meguiar’s. “SEMA is where automotive history is made, which is why we can’t wait for our winners to experience this grand automotive event for themselves.”

Car fans can enter the sweepstakes by signing up online or through their smartphone at UltimateCarCare.com, or by heading to Meguiar’s official Facebook page. The sweepstakes ends May 31, 2014 and the grand prize winners will be chosen at random. Sweepstakes entrants will be also be eligible to win weekly prizes of Meguiar’s product and $100 gift cards to participating retailers, including Advance Auto Parts, Amazon, AutoZone, O’Reilly, PepBoys and Walmart. Not only will sign ups be entered into the sweepstakes but they will also receive up-to-date news and deals on Meguiar’s products to ensure they’re equipped with the latest information on keeping their pride and joy looking its best.