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Federated to Sponsor ARCA Races in 2010

Federated Car Care will be the presenting sponsor of two ARCA races in 2010: the ARCA 200 at the Toledo Speedway on May 23 and the Southern Illinois 100 on Sept. 6 at the DuQuoin State Fairgrounds in DuQuoin, IL.

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Federated Car Care will be the presenting sponsor of two ARCA races in 2010:  the ARCA 200 at the Toledo Speedway on May 23 and the Southern Illinois 100 on Sept. 6 at the DuQuoin State Fairgrounds in DuQuoin, IL.

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“We are proud to be the presenting sponsor of the Toledo and DuQuoin ARCA races this year,” said J.R. Bishop, director of racing and event marketing for Federated Auto Parts. “ARCA is one of the most action-packed racing series and many of the ARCA drivers will be the NASCAR stars of tomorrow. We have great customers in Toledo, DuQuoin and the surrounding areas, and the ARCA races are a great way to entertain those customers at the track.”

As an added highlight, longtime Federated spokesperson and veteran NASCAR driver Ken Schrader will drive a Federated sponsored vehicle in each of the races. Schrader will also drive a Federated car in over 100 dirt track races in 2010 as well as select NASCAR Camping World Truck series races.

“We are pleased that Kenny Schrader will be driving a Federated car in these two races,” continued Bishop.  “Schrader is a great ambassador for Federated Car Care and our customers love getting to know him at our hospitality events.”

About Federated
Federated Auto Parts, headquartered in Staunton, VA, is one of the largest auto parts distribution and marketing organizations in North America. Federated is dedicated to supporting its customers with quality name brand parts, programs designed to grow their businesses, and experienced counterpeople who are knowledgeable in today’s evolving automotive technology. For more information, visit www.federatedautoparts.com.

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