NAPA Echlin has launched its new website www.napaechlin.com for the North American aftermarket, intended to reflect the company’s position as setting the quality standard for high-tech engine management parts.

Aimed at being a valuable source of information for professional service technicians and motorists, the new website features an online catalog allowing access to more engine management part numbers than any other aftermarket source, from ignition components to fuel injection components.

It includes parts for import and domestic cars and light trucks, industrial and agricultural engines, power equipment and marine engines, as well as parts for both electronic and conventional applications. Also available are technical tips, product spotlights, information on the "Earn with the Bear" ongoing installer promotion, and helpful “Did you Know?” bulletins offering information on various known issues, tools and products.

Motorists visiting the NAPA Echlin website will find valuable maintenance information about their vehicle’s "check engine" light, as well as an easy-to-use locator to find their nearest NAPA Echlin technician.

"NAPA Echlin designs, specifies and manufactures engine management products with only one goal in mind: to make them the very best," said Mike Fitzgerald, vice president sales and marketing. "It is through this philosophy that we have redesigned our website to reflect our ongoing commitment to our customers and providing the best engine management products in the industry."