KYB is supplying shocks to a new generation of vehicles – the hybrid.

With growing concern about the environment, and vehicle manufacturers under increasing pressure to develop vehicles for tomorrow’s world, a number of vehicles using hybrid technology have recently been launched around the globe. These include the Honda Civic, the Lexus RX330h, as well as Toyota’s Prius, Previa and Camry models, all of which are equipped with KYB shock absorbers as original equipment.

Combining an electric motor with a gasoline engine, the hybrid car not only reduces pollution, but also reduces the running cost by considerably reducing fuel consumption. First seen in 1997, hybrid technology is now regarded as an affordable, attractive and practical alternative to ‘conventional’ gasoline and diesel powered vehicles, and is changing the face of the automotive industry.

Mike Howarth, senior vice president of KYB America, stated: “As an environmentally conscious organization ourselves, KYB is delighted to be supporting the manufacturers of these technologically advanced vehicles with innovative, high quality components.”

KYB Corporation offers a full range of domestic and import shocks and struts for the North American aftermarket. For more information, visit www.kyb.com.