Based on recent Google keyword search analysis, approximately 823,000 local Google searches for “AUTO REPAIR” are done on mobile devices each month. That’s more than half of all local searches for the term.
Studies indicate, however, that most small businesses have not yet reacted to this shift in customer search behavior. More than 90% of small business websites do not display properly on smartphones meaning that the information potential customers really want and need when searching on their mobile phones, like the business telephone number, is difficult or impossible to find. And 52% of people say a bad mobile experience makes them less likely to engage with a business.
MoFuse Local, a Rhode Island based provider of mobile web content, has an affordable solution to help businesses in the auto service industry (auto repair, tire dealerships, parts retailers, etc.) reach these mobile customers. MoFuse Local’s “mobile friendly” websites are designed with the business and their mobile customers in mind providing valuable action-oriented features like a prominent Click-to-Call button on the home page.
MoFuse Local’s product fits the mobile needs of two types of businesses: 1) companies that already have a regular website and wish to keep it active; and 2) companies looking for their first website.
For businesses with a standard website designed for computers and laptops, MoFuse Local provides a simple re-direct code that detects when a site visitor is on a mobile phone and automatically serves the mobile friendly site to maximize the auto repair shop’s opportunity for new business. This re-direct code is simple for any webmaster to implement and is invisible to the potential customer.
If a business does not have any website at all, the MoFuse Local site can work as a primary website. A QR code to help drive business to the mobile site is included at no additional cost for new customers.
For more information about MoFuse Local’s mobile product or a free 30-day trial with no obligation to continue, visit mofuselocal.com/deal/acp.