Know Your Parts, the industry awareness campaign initiated by the Automotive Aftermarket Suppliers Association (AASA), recently announced the launch of its new informational website for repair professionals, www.KnowYourParts.com, and a drawing for a $500 Snap-on gift card for one lucky automotive aftermarket “end-user” who submits suggestions at the site.

“AASA full service aftermarket manufacturers make the parts that service professionals install every day. Through the Know Your Parts website, we will supply with the parts information they need and want, direct from the manufacturers,” said Steve Handschuh, AASA president and COO. “Our site will bring together these skilled professionals with the quality parts manufacturers to exchange vital information on the parts needed to get the job done right.”

Currently, AASA is soliciting information from repair professionals about the parts information that is move valuable to them in their businesses, including parts categories and the most useful format for the information: videos, photos/illustrations/diagrams, technical guides or Webinars. The Know Your Parts website will be updated continually with parts information in the formats that repair professionals request.

“As thanks for assisting us with this endeavor, the first 150 repair professionals who submit their feedback at KnowYourParts.com will receive a $10 Snap-on gift card,” said Jack Cameron, AASA vice president. “A drawing will be held of participants who submit information by Tuesday, July 31, 2012 for a $500 Snap-on gift card.”

No purchase is necessary to enter the drawing. It is open to professional automotive or truck technicians or vehicle repair shop owners or managers who are legal U.S. residents and who are above the age of majority in their state of residence. Complete contest rules are available at the website.

“It is our goal to work with repair professionals to make Know Your Parts.com the ‘go-to Website’ for information about quality aftermarket parts and products,” Cameron said.