Making The RRRight Decision: Buying A New Refrigerant Recovery Machine
Buying a new refrigerant Recovery/Recycle/Recharge machine can be a bit overwhelming. The item is expensive and complicated, and there are a lot of choices out there. Each manufacturer has a compelling story to tell about why its machine is the only logical choice. Hopefully the following article will help you make a good decision for your particular needs.
Appeal To All Senses To Keep Customers, Especially Female Customers
We know that women are the majority purchasers of all automotive items in North America today, so if you’re looking to step up your sales figures, you’re going to need to reach women. And in doing so, you’ll gain favor with all customers. In this column, we’re not going to focus on your services, your marketing approach or even your prices. No, we’re going to start as simple as it gets: with your customers’ senses.
Gates Corporation Pledges To Fund 10 $1,000 Scholarships For 2013
The Global Automotive Aftermarket Symposium (GAAS) Scholarship Committee announces that Gates Corporation has pledged to fund 10 $1,000 scholarships for the 2013 GAAS scholarship awards.
Longtime Babcox Media Executive Becky Babcox Passes Away
Becky was well-known and respected for her contributions to the industry and made many friends among aftermarket professionals during her years of service.
Getting Organized from the Ground Up: Building a Tool Storage Solution on a Solid Foundation
Mike DuBois talks about how to minimize or eliminate the problem of being messy and disorganized in the shop. The reality is that it’s not about being tidy; it’s about making money. The faster and more efficiently you can work, the faster you complete jobs and, ultimately, the more money you make.
NAPA to Honor Wounded Heroes with NASCAR Experience in Chicago
NAPA AUTO PARTS and the Intrepid Fallen Heroes Fund will send a few very special service men and women to the big NASCAR race in Chicago this September. This experience includes pit passes, a unique, behind-the-scenes look at NASCAR, the chance to meet Martin Truex Jr., and VIP accommodations.
Snap-on Honors Wounded Warriors; Hosts Soldier Ride at Headquarters
Snap-on this week honored the country’s wounded warriors, hosting the annual “Soldier Ride” at its corporate headquarters in Kenosha, WI. The ride is an awareness and confidence-building outreach by the Wounded Warrior Project (WWP), an organization dedicated to helping wounded veterans returning home from Afghanistan and Iraq.
Editor’s Notebook: Be Your Own Steward
One of the most important jobs you have is to make sure your customers are satisfied and that they return to your shop for additional repairs and preventive maintenance. Exceeding their expectations should rank among one of your most important-customer service strategies.
New Reality TV Show Based On Female Car Mechanic
Oakes Entertainment and Pam’s Motor City are proud to announce “Car E.R.,” a new reality series starring Pam Oakes and the employees of Pam’s Motor City in Fort Myers, FL. Sponsored by ACDelco, “Car E.R.” follows Pam, Peter (her long time fiance) and the rest of the gang at Pam’s Motor City as they deal with tricky automotive repairs, esoteric customers, and serious attitudes within the shop. Of course, not everything’s a problem, and there’s a lot of fun and good times, too.
Money Still on the Table for Aftermarket Students
The Global Automotive Aftermarket Symposium (GAAS) Scholarship committee reminds the industry that scholarship funds are still available to students pursuing a career in the aftermarket. Industry members with sons or daughters in need of financial assistance to support their aftermarket education efforts are encouraged to have their children apply now.