Tech Tip: Tire Valves Important for Safety and Profits
The lowly tire valve operates just the way it did when it first found its way onto an automobile tire back in 1898. It’s not that complicated to understand a standard (non-TPMS) tire valve, but if a mistake occurs in mounting or demounting, or a hard hit on a curb is not inspected closely, you might want to find your lawyer’s card in the Rolodex. While it’s most important to approach this subject from a safety standpoint, it’s also ….
Shop Profile: All Technicians at Direct Tire & Auto Service are ASE Certified
In these days of bargain hunting and hurrying to find a quick fix at the cheapest possible price, it’s refreshing to know that people like Barry Steinberg are still in the tire business. Since he opened the very first Direct Tire and Auto Service location in Watertown, MA, in 1974, Steinberg has stood out in his market. From day one, he made a conscious decision to compete in the arena of service rather than price, a move that quickly set Direct Tire apart from its peers ….
Hundreds Take Part in Inaugural Women’s Car Care Clinic Sponsored by Belle Tire and Monroe
Nearly 300 female motorists in the Detroit area set aside their Sunday afternoon this past weekend to learn more about important vehicle maintenance topics through an innovative car care clinic sponsored by Belle Tire and the Monroe shocks and struts brand of Tenneco Inc. Held at Belle Tire’s corporate headquarters in Allen Park ….
Belle Tire to Host Free Car Care Clinics This Sunday
Belle Tire will host free Car Care Clinics Sunday, June 22 between 11 a.m. and 5 p.m. at Belle Tire headquarters in Allen Park, MI. The clinics are targeted toward women, although anyone is welcome to attend, and will provide a basic knowledge and understanding of a how a vehicle works and proper maintenance procedures ….
Tire Tech Tip: With Aspect Ratios, How Low is Really too Low?
In my lifetime, tire aspect ratios have ranged from an 85-series to a 25-series. Did you ever clean the whitewalls on a 1952 Chrysler Imperial? Be thankful you didn’t. That’s why I like the new lower aspect blackwall radials. Not only are they easier to clean, they are radials, they handle astoundingly well, they give me a lot more grins per mile, as well as ….
Titan and Michelin Upping Tire Prices
Titan International and Michelin North America have joined the growing list of tiremakers instituting mid-year price increases. Titan said it will hike prices on its Titan, Goodyear and General brand OTR and agricultural tires from 4 percent to 35 percent , effective June 1 ….
Tech Tip: Performance Still Most Important in Today’s Tires
During a long career in the tire biz, I’ve seen a few tires that simply didn’t look right. Once upon a time, a tire company rolled out a cantilevered sidewall that looked as strange to me as it must have appeared to would-be tire buyers. It didn’t sell. Neither did a one-ply bias tire billed as being better than a two-ply bias tire. That was back in the pre-radial 1960s and consumers didn’t buy that line either.
Tech Tip: Sorting Out Tire Pressure Monitoring System Myths
Myths are fine if you’re teaching mythology. However, they are a pain for the automotive aftermarket, especially when dealing with new components like tire pressure monitoring systems (TPMS). With every new technology, there are inherent learning, maintenance and problem-solving issues. Also, there are accompanying apprehensions and fears. Some concerns are valid; others would fall into the category of myths.
Schrader Introduces AirAware Tire Pressure Monitoring System Service DVD
Schrader Bridgeport International, Inc. announces a new AirAware Tire Pressure Monitoring System (TPMS) Service DVD. The DVD offers a general overview of TPMS and details the recommended service procedures for removing and reinstalling TPMS sensors.
Tire Tech Tip: Watch for Unusual Bolt Patterns
New rides are hitting the streets, so hold on tight while we try to decipher the latest OE changes that affect our lives – both in terms of profit and frustration. First up is the most controversial – the new Jeep Wrangler JK, which debuted late last year.