Editor’s Notebook: Fall Car Care is in the Air and Central to the Northwood International Auto Show
If you’ve ever been involved in or hosted a Be Car Care Aware event, you know the power it can have in educating customers about how much money they can save with proper vehicle maintenance. You also know the value-added benefits of heightening your shop’s image in the community, earning existing customers’ lasting loyalty and prompting new referrals along the way.
Brembo to Unveil New Products at Automechanika
Brembo will exhibit at this year’s Automechanika with a new, modern stand built around the complete range of the company’s products. The focal point of the company’s exhibit this year will be the new range of ultraviolet-coated brake discs.
Strong Support for Largest-Ever Vehicle Check-Up Event
Industry support is strong for the Car Care Council’s largest-ever consumer vehicle check-up event, to be held in conjunction with the 49th Annual Northwood University International Auto Show in Midland, MI, on Sunday, Oct. 7.
Car Care Council Hosting Largest-Ever Vehicle Check-Up Event
The largest-ever consumer vehicle check-up event will be hosted by the Car Care Council in conjunction with the 49th Annual Northwood University International Auto Show this October in Midland, MI. Designed to provide vehicle maintenance awareness for consumers, the Midland event will not only be unique in its size, but also in its educational purpose, the council says. Students enrolled in Northwood’s Automotive Aftermarket Management program will have the opportunity to help plan and operate the event with the Car Care Council.
FMVSS 126 NHTSA takes on ESC
By September 1, 2012, every car manufactured or imported in the U.S. must be equipped with Electronic Stability Control (ESC) to comply with Federal Motor Vehicle Safety Standard (FMVSS 126). While I am opposed to new legislation that makes anything more expensive or complicated, this is one law that I support because it could put
AutoZone Recognizes Top Suppliers
AutoZone, Inc., a retailer and distributor of auto parts and accessories, recognized GRI Engineering Development LLC and Bosch Brake Components as Vendors of the Year during the AutoZone Vendor Summit 2012 held in Memphis, TN.
Honeywell Friction Materials Doubles the Size of its Annual Customer Loyalty Program
Both automotive service center technicians and counterpeople will be rewarded for their loyalty to Bendix products this year with the launch of Ultimate Rewards 2012, the newly expanded and simplified incentive program from Bendix.
Win a Ford F-150 Lariat From Performance Friction
Visitors to the Performance Friction website can register to win a brand new 2012 Ford F-150 4X4 Lariat equipped with a PFC Big Brake Kit.
Fras-le North America Expands Manufacturing Capabilities in the U.S.
Fras-le North America Inc. has announced it will begin producing heavy-duty brake linings at its friction manufacturing facility in Prattville, AL. This is the first time that Fras-le has produced heavy-duty brake linings in the U.S.
Directions: Service and
It will be interesting to see if drivers of older cars continue to put off maintenance and service to a point where a vehicle repair becomes so expensive that the owner opts for a new vehicle. If so, it could be bad news for independent repair shops that are already seeing a slow down in scheduled service and maintenance.