KYB Americas Corp. has announced the release of a new and improved kyb.com website. The site was designed to provide visitors with important ride control information that will help motorists and auto care industry professionals alike.

Visitors have the ability to index any page of information right from the home page. Also on the home page is a “The More You Know… The Safer You Drive” themed video section. The videos found here provide content on the main questions people are asking about shocks and struts. Visitors also will find the “KYB Fan Zone,” which includes social media links, cell phone, tablet and PC wallpapers and the ability to share their “KYB Story.” The site will receive ongoing updates and design enhancements to better serve KYB’s online interaction.

“We took a close look at how people were using our site and from what devices,” said KYB Marketing Manager Kyle Freund. “We realized that drastic changes needed to be made to the structure of our site and how we prioritize the information people were searching for. Whether it is a consumer on a cell phone in a coffee shop, or a technician on a tablet, we wanted our site to serve as the online information center for anybody seeking information on ride control.”