Implementing and managing a vehicle inspection program at your shop can be one of the most difficult, yet profitable, initiatives a shop owner can undertake. From the owner to the technicians, everyone in the chain carries their own baggage when it comes to vehicle inspections and checklists.
Mighty Auto Parts has written The Vehicle Inspection Playbook — 15+ Field-Tested Ideas to Dramatically Increase Your PM Sales to address these problems, and it does not pull any punches when discussing the main problem and greatest asset when building a vehicle inspection program –people. The book is full of fresh ideas and innovative ways of building a total program that can increase sales and service opportunities.
“There are two prevailing attitudes or myths when it comes to why vehicle inspections don’t get done,” said Gary Vann, vice president of sales and marketing, Might Auto Parts and author of the book. “Technicians don’t think that they have the time, and owners don’t think they can get their guys to do it.”
Most books on vehicle inspections programs discuss the opportunities, logistics and marketing of a vehicle inspection program. Some never discuss the mental barriers that exist within owners, service advisors and technicians that prevent them from performing a proper inspection. The Playbook, effectively discusses and breaks down the myths that plague most shops.
In the book, Vann shows shop owners how to build an effective inspection program that molds managers and technicians into an effective team. From the initial discussions with the shop staff to building an incentive program, this book covers it all. It also discusses how to communicate the findings of the inspection with the customer through forms and the right language. This book is not filled with the sales/marketing “mumbo jumbo” often associated with these types of books.
If you are one of those readers who automatically flips to the back of a book, you are in for a surprise, there are inspection forms from other repair shops, including a new car dealer. On the facing pages, the author analyzes what makes the form an effective tool for technicians and the driver.
Overall, this book is one of the most complete guides for building and managing an inspection program. It is a not only a good read for shop owners, but also an excellent read for technicians. The book is free from Mighty Auto Parts by going to www.mightyautoparts.com/playbook.
