WIX Filters Donates More Than $50,000 to FFA

WIX Filters Donates More Than $50,000 to FFA

As part of the brand's long-standing support of the Future Farmers of America (FFA), WIX Filters recently presented more than $50,000 to the FFA through the WIX Filters/FFA box top program.

As part of the brand’s long-standing support of the Future Farmers of America (FFA), WIX Filters recently presented more than $50,000 to the FFA through the WIX Filters/FFA box top program.

For 19 years, WIX Filters has sponsored the box top program benefiting FFA chapters throughout the country. Participating chapters encourage businesses and individuals in their communities to use WIX oil, air and fuel filters and turn in box tops, which the chapters redeem for a 25-cent per box top contribution from WIX. FFA members redeemed a total of 186,293 WIX Filters box tops as part of the 2006 program.

This year, the WIX Filters/FFA box top program provided a total of $52,573.25 to local FFA chapters, including six $1,000 bonus awards for chapters meeting the following criteria: most overall box tops redeemed during the program period; highest percentage increase in box top redemption from 2005 to 2006; and top four chapters based on number of box tops redeemed per member.

“The WIX Filters/FFA box top program is one of our most popular promotions, and we are proud to support the future of the agricultural industry,” said Bruce Johnston, brand manager, WIX Filters. “Our partnership with the FFA allows agribusinesses, rural enterprises and individuals to realize the double benefit of superior engine protection and support for rural America’s future leaders.”

For more information about WIX, go to www.wixfilters.com.

You May Also Like

Brand Refresh for Tires Plus, Hibdon Tires Plus Begins

Logo updates include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.

Bridgestone Retail Operations, a subsidiary of Bridgestone Americas, introduced a phased rollout of new logos and refreshed brand campaigns for the Tires Plus and Hibdon Tires Plus brands. This is the first brand refresh since Bridgestone acquired the two companies in 2006.

According to Bridgestone, updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces of both the Tires Plus name and Total Car Care subhead.

Continental Tire Opens Retread Solutions Center in South Carolina

The company said it hopes to uncover new improvements and technologies to innovate the retread process.

Sun Auto Tire & Service Expands Texas Store Count

The company has acquired Carrollton Complete Automotive, which offers a range of automotive services.

Philips Announces GoPure GP5212 Automotive Air Purifier

It uses a 3-layer filter to deliver cleaner, healthier, fresher air on the go, Lumileds said.

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

Other Posts

Standard Motor Products Announces 123 New Numbers

The release provides new coverage in 53 distinct product categories and 47 part numbers for 2023 and 2024 model-year vehicles.

BendPak Founder Don Henthorn Passes Away

Grew company from small machine shop to global leader in car lifts and garage equipment.

ASE Practice Tests Available Online

You can get a good idea of what to expect by adding the official ASE practice tests to their study plans.

AACF Celebrates 65 Years Serving the Aftermarket

AACF will be announcing more details about this commemorative fundraiser April 1st.