Wynn's Offers Innovative Sales Software to its Dealers

Wynn’s Offers Innovative Sales Software to its Dealers

Christened M.A.C. (Maintenance Advisor Companion), the tool includes two innovative and highly interactive software programs, called Wynn's M.A.C. Basic and Wynn's M.A.C Pro, that gives service advisors the customer service tools they need at their finger tips. Both programs utilize a systematic menu-based approach designed to help service advisors interact more effectively with customers.

Wynn’s, a division of Illinois Tool Works, Inc., through its distributor network, is now offering its 8,600 servicing dealerships a new generation software tool to assist automotive service advisors. Christened M.A.C. (Maintenance Advisor Companion), the tool includes two innovative and highly interactive software programs, called Wynn’s M.A.C. Basic and Wynn’s M.A.C Pro, that gives service advisors the customer service tools they need at their finger tips.

Both programs utilize a systematic menu-based approach designed to help service advisors interact more effectively with customers. M.A.C. Basic (PC-based) records customer information that is used to identify dealer/manufacturer recommended services, as well as provide service technicians valuable diagnostic information. M.A.C Pro (tablet-based) allows service advisors to greet customers at their vehicle (saving time), perform vehicle walk-arounds, and make service recommendations without having to escort customers to the service write-up station. With both programs, customers can select services from several menu options presented. This proven technique reduces dealer “one line repair orders” by increasing recommended service sales, including those offered as part of Wynn’s Complete Automotive Maintenance Program. Field tests have proven that, when consistently used by service advisors, M.A.C. significantly increases both service drive sales and customer satisfaction.

For more information on Wynn’s M.A.C service advisor tool, as well as the complete line of Wynn’s automotive car care products, visit www.wynnsusa.com.

You May Also Like

Mitchell 1, ASE Present 2022 Technician of the Future Award

Nathanial “Nate” Nie of Mission Viejo, California, was named the 2022 Mitchell 1 / National Institute for ASE Technician of the Future.

Nathanial “Nate” Nie of Mission Viejo, California, was named the 2022 Mitchell 1 / National Institute for Automotive Service Excellence (ASE) Technician of the Future during the ASE Board of Governors Meeting and Technician Awards banquet held recently in San Diego, California.

“We congratulate Nate on being named the 2022 Technician of the Future,” said Nick DiVerde, senior marketing director, Mitchell 1. “His accomplishments thus far have demonstrated his commitment to excelling as an automotive technician and we know he will continue to be successful as he journeys down his career path.”

Schaeffler Group Releases Series of LuK TSBs

In conjunction with its REPXPERT service brand, Schaeffler provides technical tips and service information for LuK products.

GB Remanufacturing Releases 2022 Year in Review

The GB Reman 2022 Year in Review is available for download.

Survey Shows Greater Trust in Service Professionals

More than 70% reported increased levels of trust in repair shops and/or service technicians.

SMP Closes the Year with 214 New Part Numbers

SMP says it is committed to providing replacement parts for hybrids and EVs through its Standard and Four Seasons brands.

Other Posts

NRS Brakes Adds 18 New Part Numbers for Multiple Models

According to NRS, these additions cover around 11.7 million vehicles.

ASE Offering Options for Testing and Recertification

ASE offers three testing options for service pros – in-person testing; the ASE renewal app; and ProProctor remote testing.

Bosch Releases Hydro-Boost Power Brake Assemblies

Hydro-Boost Power Brake Assembly now available to independent repair shops and DIY’ers.

Akebono Expands EURO Ultra-Premium Disc Brake Pad Kits

Company increases coverage by over 640,000 vehicles.