Federal-Mogul Corporation will enhance the power of its market-leading MOOG brand of chassis parts with one of the largest professional technician incentive promotions in its history.
The “Totally MOOG” program will provide thousands of cash and merchandise incentives available through “Play & Win” game cards to professional technicians who specify and install MOOG products. The comprehensive program also includes the introduction of new MOOG problem-solver products for late model vehicles, new brand support materials and enhanced technical training. The promotion runs from June 15 to August 15 as part of Federal-Mogul’s innovative “Smart Choice” trade and consumer campaign.
“Our MOOG brand is known by technicians everywhere for problem-solving solutions,” said Jay Burkhart, senior vice president, Global Aftermarket, Federal-Mogul. “This new MOOG promotion rewards installers for their continued loyalty and commitment to specify premium-branded MOOG parts.”
For more information regarding the “Totally MOOG” technician program, visit www.totallymoog.com. For information about the Federal-Mogul Smart Choice campaign, please visit www.fmsmartchoice.com.