Federal-Mogul’s Champion Brand Dominates Action in NASCAR Sprint Cup and Camping World Truck Series Competition
The Champion-powered No. 33 “Chevy 100 Years” Impala driven by Clint Bowyer took the checkered flag with a thrilling final-lap pass in Sunday’s Good Sam Club 500 Sprint Cup race. Bowyer, who recorded Richard Childress Racing’s 100th Cup Series win, beat Jeff Burton and the Champion-fired No. 31 Caterpillar Chevrolet by just 0.18 second.
$100,000 ‘Search for a Champion’ Contest Kicks Off Aggressive New Grassroots Initiative for Federal-Mogul’s Iconic Champion Brand
The “Search for a Champion” contest, which begins October 24, 2011, is part of an aggressive initiative designed to drive loyalty to Champion technologies among a new generation of customers who demand premium performance from every engine and vehicle they own.
Champion Filters Chevrolet Dominates Action in Smith’s 350 NASCAR Camping World Truck Series Race
Ron Hornaday and the newly christened No. 2 Champion Filters Chevrolet Silverado grabbed the pole at Las Vegas Motor Speedway and never looked back, dominating the action to win Saturday’s Smith’s 350 NASCAR Camping World Truck Series race.
NGK Spark Plugs (U.S.A.), Inc. Facebook Page Reaches 100,000 Fans
NGK Spark Plugs (U.S.A.) Inc. has reported that as of Oct. 11, less than one year from its original launch, the company’s Facebook page has now reached more than 100,000 fans.
Tech Feature: Subaru Service Essentials
My stint at being a service advisor for a number of dealer service departments over the years gave me a lot of experience in “bundling” services into a package. Having a service plan or “menu” built value for the customer. It also provided the service department with reliable income. Though there are good and bad points to service menus, the basic idea is a good one, and works well for any kind of automotive service or repair facility.
Bosch Iridium Mustang RTR and Storm Chasers ‘Dominator 2’ SUV to be in Bosch Booth at AAPEX
Two stunning vehicles, the one-of-a-kind Bosch Iridium Edition Mustang RTR, custom-built by drifting champion Vaughn Gittin, Jr., and the Discovery Channel’s mighty Storm Chasers “Dominator 2” SUV, will be showcased in the Bosch exhibit at this year’s Automotive Aftermarket Products Exposition (AAPEX) in Las Vegas, NV.
Harvick Wins at Richmond, Captures Top Seed in 2012 Chase for the Sprint Cup
Kevin Harvick and the Champion spark plug-powered No. 29 Budweiser Chevrolet secured the top seed in the 2012 NASCAR Chase for the Sprint Cup with a victory in Saturday night’s Wonderful Pistachios 400 at Richmond (VA) International Raceway. Harvick, who has four wins and seven top-five finishes in 2011, is the spokesperson for Federal-Mogul’s Champion brand.
New Champion Spokesperson Kevin Harvick Wins NASCAR VFW 200 at MIS
Kevin Harvick, newly signed spokesperson for Federal-Mogul’s Champion brand of spark plugs, filters, wipers and automotive chemicals, claimed his second consecutive NASCAR Camping World Truck Series victory Saturday at Michigan International Speedway.
Tech Tip: Kia Has Intermittent MIL On with No Fault Code Stored
In affected vehicles, an intermittent short to ground in a circuit only intended for testing purposes may cause the MIL to illuminate and a DTC P1330 (Spark Timing Adjust) to be stored. As soon as the fault disappears, the MIL may turn off and the fault code can also be immediately erased by the engine management system, making it hard to diagnose the concern.
Announcing Bosch Iridium Edition Mustang RTR Sweepstakes
Robert Bosch LLC has just announced the exciting new Bosch Iridium Edition Mustang RTR Sweepstakes in which the Grand Prize is a one-of-a-kind 2011 Ford Mustang RTR custom-built by drifting champion Vaughn Gittin, Jr. and powered by new-generation Bosch Iridium Spark Plugs.
Bosch Again Dominates ‘Greatest Spectacle in Racing’; Wins 100th Anniversary of Indy 500
In one of the most exciting finishes in the history of the Indianapolis 500, Dan Wheldon won the 100th anniversary of “the world’s most important race” at Indianapolis Motor Speedway, driving a Bosch spark plug-equipped Dallara Honda V8.
‘Driving Innovation’ Road Tour Showcases Bosch Leadership in Automotive Technology
Bosch launched “Driving Innovation,” a dramatic interactive traveling road tour at this year’s Indy 500 to demonstrate Bosch’s leadership in advancing automotive technology and building business for parts stores and service facilities.