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Winning the Business Championship, Made Easy

Several years ago, a friend of mine, who had just retired from Indy Car racing asked me to give a dinner presentation to a group of young race drivers. “Tell them what you learned as a business executive that can help them mount a successful racing effort,” my friend requested. As I thought about it, I realized that while my business career, training and education had taught me a lot about business tactics, management skills and marketing strategies, that same business experience left out the most important training of all: How to build a successful team.

Quality Tools vs. Low Cost Tools

By Jack Cameron, Guest Writer

Shop Profile: All Technicians at Direct Tire & Auto Service are ASE Certified

In these days of bargain hunting and hurrying to find a quick fix at the cheapest possible price, it’s refreshing to know that people like Barry Steinberg are still in the tire business. Since he opened the very first Direct Tire and Auto Service location in Watertown, MA, in 1974, Steinberg has stood out in his market. From day one, he made a conscious decision to compete in the arena of service rather than price, a move that quickly set Direct Tire apart from its peers ….

Mitchell 1 Names Troy Thompson 2008 Automotive Technology Outstanding Student

Troy Thompson from Ramona, CA, received the Automotive Technology Outstanding Student Scholarship at the 2008 North American Council of Automotive Teachers (NACAT) Conference held recently at the Pennsylvania College of Technology in Williamsport, PA. Each year Mitchell 1 recognizes one U.S. high school senior for outstanding achievement in ….

Tech Tip: Fuel Pump Failures Can Set in with Little or No Warning, and Can Happen for any Number of Reasons

The fuel pump is the heart of the fuel system. Most late-model vehicles have an electric pump mounted inside the fuel tank. If the fuel pump stops working for any reason, the flow of fuel to the engine stops and the engine dies. Fuel pump failures tend to be sudden and unpredictable, with few symptoms to warn the motorist that trouble is brewing. And the higher the mileage on the vehicle, the greater the risk of ….

Mitchell 1 Accepting Applications for its 2008 Automotive Technology Outstanding Student Scholarship

Mitchell 1 announces it is accepting applications through May 15th for its annual $2,500 Automotive Technology Outstanding Student Scholarship to be awarded through the North American Council of Automotive Teachers (NACAT) Education Foundation at its annual conference. The scholarship will recognize ….

News Update: Pennzoil Offers Active Cleansing Motor Oil

Pennzoil has embarked upon a new brand strategy that makes strong claims about the oil’s ability to help keep a vehicle’s engine clean, and a clean engine’s connection to the driver. The bold new brand initiative is built around the theme of “Feel the Clean.” This new focus on Pennzoil’s active cleansing agents highlights the

Management: 50 Tips to Improve Your Shop in 2008

Andrew Markel, editor of BRAKE & FRONT END magazine, offers 50 pointers that shop managers and technicians can use to improve their service shop in 2008.

Viewpoint: 50 Tips to Improve your Shop in 2008

Increase the labor rate. Chances are your customers will not notice. Send fewer cars to the dealership. Buy better uniforms. Secretly shop the competition. Attend more training. Take down all the old, dirty or out-of-date “push/pull” or “we install” stickers off your front door. Use your shop management system more effectively. Explore all menus and

Training Program Updates

State-of-the-art automotive technology doesn’t do anybody much good if technicians can’t get the training they need to fix and maintain today’s systems. Unfortunately, in recent years there has been an industry-wide trend to axe training programs. Parts suppliers are under tremendous price pressure these days, and most are looking for ways to cut costs where