Pirelli Tire North America has partnered with the Audi Club North America.
“This marks an exciting strategic direction for Pirelli and a new way forward in engaging with customers who are elite driving enthusiasts. Audi Club North America is comprised of exactly that a large network of drivers who are extremely passionate about the best luxury driving experience possible,” said Rafael Navarro, Pirelli’s NAFTA region vice president of communications, motorsports and public relations. “This partnership allows us to complement Audi’s esteemed vehicle offering for its membership base with our superior tire products. Ultimately, it reflects our ongoing commitment to building a premium brand profile in North America.”
The Audi Club and Pirelli officially kicked off its partnership during the Audi Club Convention recently in Nashville, Tenn.