Valvoline Launches Fast Track To Fame Program In Support Of Grassroots Racing
Valvoline Inc. has announced the launch of its Fast Track to Fame contest celebrating the grassroots racing community by providing sponsorship opportunities for amateur racers. The contest opened on Feb. 15 at TeamValvoline.com/FastTrack. “Amateur racers demonstrate their passion and pursuit of excellence every time they race, and Valvoline wants to celebrate those values through Fast
ShowMeTheParts Software Powers New Valvoline Filters And Wipers Website And Mobile App
ShowMeTheParts, a division of Vertical Development Inc., recently completed a collaboration with Valvoline to power its new filters and wipers website and mobile app. The website, available at valvolinefilters.com and valvolinewipers.com, provides an updated buyers guide and electronic searchable catalog where visitors can query to find the Valvoline parts they need. The new Valvoline mobile
Valvoline Teams Up With Hendrick Motorsports Drivers To Test DIYers On ‘What’s Under The Hood?’
Valvoline and Hendrick Motorsports have launched a new online challenge called “What’s Under the Hood?” NASCAR Sprint Cup Series drivers Jeff Gordon, Dale Earnhardt Jr., Kasey Kahne and Jimmie Johnson each step out from behind the wheel to take a turn as host of the interactive video game show series that will test DIYers’ automotive knowledge.
Valvoline Launches TeamValvoline.com, A New Hub For Racers, Engineers And Enthusiasts
Valvoline, a brand of Ashland Inc., has announced the launch of TeamValvoline.com, a new online resource that provides a one-stop destination for racers, engineers and auto professionals and car enthusiasts to gain access to exclusive content from industry leaders and connect with a community of racers and racing fans. “For decades, we’ve been working with
Valvoline To Sponsor JR Motorsports In The NASCAR Nationwide Series
Valvoline, a leading marketer, distributor and producer of quality branded automotive and industrial products and services, recently announced that it has entered into a multi-year sponsorship agreement with JR Motorsports.
Valvoline Launches New Ad Campaign During Monday Night Football
On Monday, September 16, 2013, Valvoline launched an advertising campaign that communicates its “Hand-On Expertise” brand promise and leadership in motor oil. The campaign was created to highlight Valvoline’s brand pillars of heritage, innovation, American ingenuity and real-world expertise, and also provides insight on how Valvoline continually re-invents motor oil to meet the needs of the evolving engine.
Travis Pastrana + Valvoline = One Crazy Stunt
This summer, Valvoline has teamed up with racecar driver and motorsports champ, Travis Pastrana, to recycle one crazy YouTube stunt with a new and exciting twist – that you can help decide on. Vote which stunt will be picked and how it should be amplified and visit the Valvoline Facebook page for a chance to win Travis Pastrana swag.
Advance Auto Parts and Valvoline Ask Motorists to ‘Close the Loop’ with NextGen Motor Oil
Advance Auto Parts and Valvoline are teaming up in an effort that they say benefits both engine performance and the environment. Consumers can now return their used oil to any of the more than 3,300 Advance Auto Parts stores nationwide and purchase Valvoline NextGen to help “Close the Loop.” When they do, they will receive a special offer: Advance Auto Parts will reward those who “Close the Loop” with a $20 mail-in gift card offer.
Valvoline’s Recycled NextGen Motor Oil to Power National Hot Rod Association’s Don Schumacher Racing Stable
Engine protection is paramount for National Hot Rod Association (NHRA) car engines that are the most explosive and demanding in motorsports. With cars producing 8,000 horsepower and clocking an acceleration of 0-100 miles per hour in less than one second, high-quality motor oil is the engine’s lifeblood and a critical barrier against failure.
Valvoline Instant Oil Change Locations Launch Mobile Marketing Program
Valvoline Instant Oil Change (VIOC), a leader in the U.S. quick lube market, has launched a multifaceted opt-in mobile marketing program that includes SMS, mobile coupons, email, store landing pages, website promotion and SEM.