Bridgestone Americas Introduces R268 Ecopia All-Position Radial
Bridgestone Americas has announced a new addition to its Ecopia truck tire line. The R268 premium all-position radial for regional and pickup/delivery fleets provides tire performance that stands up to high scrub environments while offering fuel efficiency advantages, according to the manufacturer. Features include high-traction, long wear life and low rolling resistance.
Bridgestone Americas Tire Operations, Firestone Brand Team With DreamWorks Animation To Promote New 3-D Comedy ‘Turbo’
Bridgestone Americas Tire Operations (Bridgestone Americas) has announced a new, multifaceted promotional campaign and sweepstakes in support of DreamWorks Animation’s upcoming summer 3-D comedy, “Turbo,” about an ordinary garden snail who dreams of competing in the Indy 500.
Bridgestone Americas Announces ‘One Team, One Planet’ Spent Tire Program
During national Earth Day activities this past weekend in Washington, D.C., Bridgestone Americas announced a one-for-one spent tire program that sets a waste-free vision for the future of the tire industry.
More, More, More, More Tire Price Increases Coming
Four tiremakers took advantage of the long weekend to announce additional price increases. These four price hikes brings to 82 the number of tire price increases for the U.S. and Canada announced this year.
Bridgestone Kicks Off Superbowl Sweepstakes on Facebook
Bridgestone is offering one lucky fan the chance to win a trip for two to Super Bowl XLV at Cowboys Stadium. As the sponsor of the Bridgestone Super Bowl Halftime Show, the brand is running a Facebook sweepstakes promotion through January 9.
Still More Tire Price Increases
Another pair of tiremakers announced impending prices increases.
Brand Refresh for Tires Plus, Hibdon Tires Plus Begins
Logo updates include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.
TireHub Celebrates Fifth Anniversary
The national tire distributor is looking at plans for more growth in the U.S.
Welcome Back To Road Trip Season
In a recent poll, Hertz found that more than 80% of people surveyed say they plan to take a road trip this summer.
The SUV & CUV Tire Megatrend
Larger rim diameters and greater consumer expectations have further complicated a complex tire market.
