Honeywell Friction Materials Receives Industry Awards For Safety Campaign

Honeywell Friction Materials Receives Industry Awards For Safety Campaign

Honeywell Friction Materials was recognized for outstanding achievement in public relations and corporate communications by Bulldog Reporter, a producer of professional development webinars in the corporate communications marketplace.

Honeywell Friction Materials was recognized for outstanding achievement in public relations and corporate communications by Bulldog Reporter, a producer of professional development webinars in the corporate communications marketplace.

The Bendix Brakes for Teen Safety program received a bronze award in the category of “Digital/Social Communications Campaign of the Year” and a silver award in the “Best Use of Video in a Digital/Social Environment” category.

The 2013 Bulldog Digital/Social PR Awards recognize the most outstanding achievements in corporate communications and publicity using online and social media tools and techniques. They celebrate digital/social PR strategic and tactical prowess at the highest level. The Bulldog Digital/Social Awards are among the only digital PR awards judged exclusively by digital- and social media-focused journalists and bloggers.

The Bendix Brakes for Teen Safety campaign is aimed at educating parents and teens on safe driving and vehicle care by emphasizing the need for proper and timely vehicle maintenance. Through consumer research and the use of digital storytelling, the campaign creates a connection for consumers between Honeywell Friction Materials, the Bendix brand and driving safely.

“The Bendix Brakes for Teen Safety program was designed to educate and reinforce safe driving as well as encourage consumers to consult professional technician shops to have work done,” said Jim Kelley, director of sales for the Americas, Honeywell Friction Materials. “Being recognized by the Bulldog Reporter for outstanding achievement in digital and social communications is validation of our efforts to deliver an important message to consumers in new ways.”

You May Also Like

What Do The Marketing Messages Mean?

Certain messages mean certain things – or not. When selecting automotive components, do your homework.

It can be confusing when you look at an advertisement or the side of a brake pad box. Taken at face value, you would think that there would be no more brake noise, more precise stopping distances and that brake pads last forever. As a technician, you know this is not true.

.01 Micron Superstar Filter

The .01 Micron SuperStar Filter includes a differential pressure gauge and comes with mounting brackets.

PRT Showing Complete Line of Shocks at HDAW ‘23

The brand is presenting multiple applications for heavy and medium duty vehicles.

Winter ASE Registration Open

Three options offered for testing and recertification.

Federated 50/50 Challenge Awards Over a Hundred Prizes

Federated conducted the 50/50 Challenge to recognize and thank ASE-certified automotive service professionals.

Other Posts

Tesla Air Ride Service

Tesla’s air suspension is “smart” because it uses GPS information and vehicle speed to adjust suspension ride height.

Top 10 Wheel Bearing Torque Tips

A torque wrench is an essential tool when it comes to installing wheel bearings. Here are the top 10 tips to remember.

Mitchell 1, ASE Present 2022 Technician of the Future Award

Nathanial “Nate” Nie of Mission Viejo, California, was named the 2022 Mitchell 1 / National Institute for ASE Technician of the Future.

Adjusting Parking Brakes

You should never estimate when it comes to parking brake adjustments.