ALLDATA Celebrates 70,000 Customers

ALLDATA Celebrates 70,000 Customers

ALLDATA held a media day event at its headquarters in Elk Grove, CA, on Apr. 3, to celebrate its latest accomplishment - 70,000 customers - and to spotlight how ALLDATA is helping automotive service professionals boost their business success ....

ALLDATA held a media day event at its headquarters in Elk Grove, CA, on Apr. 3, to celebrate its latest accomplishment — 70,000 customers — and to spotlight how ALLDATA is helping automotive service professionals boost their business success.

ALLDATA President Jeff Lagges and other company executives discussed how ALLDATA is reinventing itself for a changing market. Their presentations addressed ALLDATA’s commitment to providing high-quality OEM repair information and business solutions for automotive service professionals to help them increase their competitiveness in the marketplace, elevate their productivity and profitability, and forge stronger relationships with their customers.

ALLDATA executives also discussed today’s market challenges, how ALLDATA’s product suite can turn those challenges into opportunities and as well as the company’s vision for the future.

Lagges opened the event with a video presentation he produced that took the audience on a walk down ALLDATA memory lane, from its humble beginnings in 1986 as the pioneer of auto repair data, to a full-fledged provider of service and diagnostic information, shop management software and customer relations tools for the automotive repair and collision industries. It included both customer and employee testimonials.

Lagges pointed out that one of the major components in the company’s success, and an impressive 90% customer retention rate, has been to always maintain direct contact with customers, primarily through a direct salesforce. “We measure our success by our customers’ satisfaction,” he said.

As the company looks forward, its goals are to continue to build more awareness in the marketplace, focus on the health of the industry in general (ALLDATA is growing, while its market is shrinking), continue to help improve productivity at the fender and the counter so that shops are growing and not just surviving, and to continue its mantra of focusing on customer service and support.

Steve Gill, vice president of program development, echoed similar remarks in talking about industry issues and the need for best practices for shops to remain competitive and survive. He emphasized that the most pressing issues facing shops are vehicle reliability (which can be offset with proactive maintenance), diagnostics representing an increasing portion of repairs, the continued need for tech experience and training, and new vehicle technologies where integrated system repairs will require OEM data.

Gill offered ‘best practices’ advice that encompassed profit margins and ways to increase net profit, shop work mix, productivity, aggressive marketing programs and insurance relationships.

For more information on ALLDATA, visit

You May Also Like

Mitchell 1 to Hold Shop Management Workshop in Orlando

Registration now open for two-day training event.

Registration is now open for Mitchell 1’s shop management workshop, scheduled for April 27-29 in Orlando, Florida. The workshop is designed to help professional service advisors and shop owners unlock the full potential of Manager SE and ShopKey management systems to improve efficiency and grow their businesses.

“Attendees will have the opportunity to learn new features, best practices and tips-and-tricks to leverage more of the workflow capabilities within their shop management systems,” said Tim McDonnell, Mitchell 1’s senior product marketing manager for Manager SE. “The sessions will also highlight new features, uncover strategies that attendees can use to maximize their efficiency with repair service opportunities and enhance their relationships with customers by way of expanded communications.”

Myers Tire Supply Announces New TPMS Programming App

The new app provides rapid programming in one tap.

Dorman Launches New Repair Solutions

Among the new releases are Dorman OE FIX repair solutions designed to help save time, money or increase reliability.

Opus IVS Announces Launch of Free Training Series

Seminars and coursework focused on advanced vehicle technologies for those wishing to advance their skills.

Autoshop Solutions Partners With Turnkey Marketing

Both companies only focus on the automotive aftermarket and have the same goal of keeping those bays full.

Other Posts

NRS Brakes Launches Brake Pads For Ford F-150 Lightning

The brake kits cover both front and rear applications for almost 1.6 million vehicles covered.

AP Emissions Releases January New Part Number Update

The release includes direct fit EPA converters covering more than 6.6 million vehicles in operation.

GRI Receives US DOT Certification For Safety

GRI tires will now incorporate the DOT code emboss on its side walls.

.01 Micron Superstar Filter

The .01 Micron SuperStar Filter includes a differential pressure gauge and comes with mounting brackets.