Identifix, a provider of online and hotline diagnostic and repair information, has been recognized as a Preferred Provider to Aftermarket Auto Parts Alliance. The Alliance will introduce Identifix services to its 2,400 Certified Service Centers throughout North America flying under the flags of Auto Value and Bumper to Bumper.

"Our mission is to provide products that enable shops to find fixes faster; excel in their businesses and earn more money. We are excited to provide our Direct-Hit and Repair Hotline services to Auto Value and Bumper to Bumper Certified Service Centers," said Jeff Sweet, president of Identifix.

Richard Morgan, Alliance president and CEO, added, "The relationship between The Alliance and Identifix will benefit our Certified Service Centers by giving them the benefit of the best technical information available today through any media they wish to use. I see nothing but huge benefits to our Certified Service Centers."

Identifix’s Direct-Hit is an award winning subscription based online diagnostic product. Direct-Hit provides quick fixes, time saving diagnostics and real world information that facilitates quick and effective vehicle diagnoses. Direct-Hit enables technicians to perform repairs profitably and accept repair services on jobs that otherwise might have been turned away. The company also serves as a content supplier to Microsoft’s MSN.Auto website for used vehicle reliability and reparability data.

The Identifix Repair Hotline is a pay-per-call hotline annually used by more than 10,000 automotive shops. Calls are routed to 39 Identifix ASE certified master technicians who each specialize in one carline. The Repair Hotline produces a first call resolution rate of 72 percent with a 94 percent customer satisfaction rate.

For more information about Identifix, visit: http://www.identifix.com.

For more information about the Alliance, go to: http://www.autovalue.com.