Snap-on Updates Diagnostic Website To Enhance User Experience

Snap-on Updates Diagnostic Website To Enhance User Experience

Visitors to the website will first notice that the homepage has been redesigned with a sleek, new look, using enhanced image-based features, such as dynamic scroll, to quickly view the broad range of diagnostic products that Snap-on offers.


Snap-on announces it has enhanced its diagnostic website to provide users with more relevant product information.

“We know our customers’ time is valuable, so the updated Snap-on diagnostics website is presented in a fresh, clean format that is easy-to-navigate,” said Mark Schaefer, director of marketing, Snap-on Diagnostics. “The site provides an engaging user experience, delivering rich product content and valuable training information conveniently accessed from any device.”

Visitors to the website will first notice that the homepage has been redesigned with a sleek, new look, using enhanced image-based features, such as dynamic scroll, to quickly view the broad range of diagnostic products that Snap-on offers. New visuals create interest by highlighting value-added products and features, and special promotions with direct links for more information.

The product pages have been improved so diagnostic platform users can find everything about their tool in one place, including features, specifications, software, accessories and subscription details. Larger, more distinguishable product icons have been added for easy information access. Furthermore, multiple product images provide more physical views of the tool that users can click on to enlarge.

Plus, Snap-on customers can tell the company how to improve their website experience by leaving comments with the new feedback button visible throughout the site.

In addition to the recent enhancements, the website contains features to help customers navigate the functionality of their diagnostic tools. For example, the Snap-on Training Solutions modules are made up of videos that provide quality product training that is available to technicians when it is most convenient for them—24 hours-a-day, seven days-a-week. The modules are free-of-charge and technicians can revisit the training sessions as often as necessary to learn at their own pace. The Diagnostic Quick Tips videos, based on real case studies, show how to apply diagnostics to specific vehicles and applications through two-minute demonstrations of diagnostic tools solving common problems.

Links:

Snap-on Diagnostics

You May Also Like

MEMA Celebrates 120th Anniversary

MEMA said the milestone “underscores the association’s enduring legacy and its pivotal role in advancing the future of mobility and the interests of vehicle suppliers.”

MEMA, The Vehicle Suppliers Association, announced its 120th anniversary, a milestone it said "underscores the association's enduring legacy and its pivotal role in advancing the future of mobility and the interests of vehicle suppliers."

MEMA was founded on March 2, 1904, in Cleveland, Ohio, to represent the burgeoning automotive parts manufacturing industry. For the last 120 years, MEMA and its members have been at the forefront of advocacy, innovation and collaboration, the association said.

UniClutch Launches Clutch System in the United States

From Australian manufacturer Clutch Industries, UniClutch is a clutch system that delivers uncompromised performance.

MEMA Aftermarket Suppliers Becomes UAF Gold Lifetime Trustee

The partnership with UAF is a commitment to the future of the automotive aftermarket, MEMA Aftermarket Suppliers said.

Castrol Turns 125, Debuts New Market Strategy

As part of the new strategy, Castrol will explore opportunities in battery thermal management, digital and service solutions and data center immersion cooling.

FCS Introduces 18 New Numbers in February

The new release includes 4 shock absorbers and 14 suspension struts.

Other Posts

Philips Releases GoPure Advanced Automotive Air Purifier

It filters out 99% of bacteria and respiratory viruses and fits in the cupholder.

AP Emissions Releases New Part Numbers for February

The 12 new SKUs cover 6 million VIO.

MANN+HUMMEL NA Aftermarket Shows Right to Repair Support

Representatives from MANN+HUMMEL’s North American aftermarket brands recently visited Capitol Hill to express their support for H.R. 906.

Federated Upgrades Car Care Center Program

The enhanced program features updated signage, marketing support, image-enhancing tools, wearables, business management assistance and other information to help with day-to-day shop operations.